196+ Forum Milan

Fairmas looks forward to engaging with industry peers, strengthening partnerships, and discussing the latest trends in hotel performance, financial planning, and data-driven decision-making for hotel owners and operators at 196+ Forum Milan 2026, joining industry leaders, investors, developers, operators, and designers to exchange insights on the future of hospitality, hotel development, and innovative design concepts.

Established in 2014, the 196+ Forum Milan is an annual conference dedicated to hospitality investment and design, bringing together international experts for interactive sessions, case studies, and high-level networking opportunities. The event is held alongside the renowned Salone del Mobile, positioning it at the center of architecture, design, and hospitality innovation.

Date / Venue:
19 April 2026
– Walk & Talk Tour 1 – Brera
– Welcome Reception – 21 House of Stories Navigli
20 April 2026
– Conference – nhow Milano

Book your on-site meeting with Fairmas Italy’s Chiara Gianformaggio today.