BIT Milano

Fairmas is pleased to attend BIT – Borsa Internazionale del Turismo, one of Europe’s leading international travel and tourism trade fairs. Held annually in Milan, BIT brings together tourism boards, travel operators, hospitality professionals, and technology providers from across the globe to exchange ideas, build partnerships, and explore the future of travel.
As hotels continue to navigate changing market dynamics, financial transparency and informed decision-making are more important than ever. At BIT, Fairmas will connect with industry professionals to discuss how structured financial planning, forecasting, and reporting can support sustainable hotel performance in an increasingly complex tourism landscape.
When: February 10–12, 2026
Where: Fiera Milano Rho, Milan, Italy
During the event, the Fairmas team is on the ground to:
- Network with travel and hospitality leaders from international markets
- Share insights on hotel financial planning, budgeting, and performance management
- Discuss industry trends shaping the future of tourism and hospitality
- Explore partnership opportunities with hotels, groups, and service providers
If you’re attending BIT on Feb 10 and 11, and would like to connect, book your meeting with Cornelia Kolm and Chiara Gianformaggio to exchange ideas on how data-driven financial planning can empower hotels and hospitality businesses.