Weak start for the Oktoberfest – low occupancy for the hotel industry
19. September 2016 – Following news about the major fall in visitor numbers during the first weekend of the Oktoberfest (only about half as many visitors as last year were reported to have visited the Oktoberfest) a similar trend can be seen for the hotel industry.
Occupancy in the Munich hotels was 2.8 percent lower than last year. On average, the hotels experienced occupancy levels of about 82.3 percent. The three-star hotels in particular suffered substantial declines. Occupancy fell by more than eight percent to below 80 percent, very unusual for the Oktoberfest. The four-star hotels were hit the least by little over one percent. This is hardly is a reason to celebrate, because they also had to bear a marked decline in net ADR. Only the luxury hotel industry managed an increase in RevPar. Here too, occupancy was weak. However, major room rate increases helped bring about a very significant rise in RevPar.
Overall though, the Oktoberfest has started poorly for the Munich hotel industry.
Fairmas Gesellschaft für Marktanalysen mbH
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